AACE Spotlight on Racism video

Black History Month 2022

This month, AACE are running a Spotlight on Racism featuring Hafsa Mahumud, a former black Muslim paramedic with EEAST.

The Association of Ambulance Chief Executives (AACE) has asked Chief Executives, Chairs and leadership teams across UK Ambulance Services to pledge to play a fundamental role in the achievement of positive and lasting change in stamping out racism –at both national and local levels. You can read more about the initiative and see each of the Ambulance Trust Chief Executives making their Pledge, including EEAST’s Tom Abell, here.

Hafsa shared her experiences of working as a paramedic with EEAST at the recent Ambulance Leadership Forum (ALF). AACE are now asking that everyone who works in or alongside the UK NHS ambulance service takes the time to watch the video and commits to doing all they can, whatever level they are at in their organisation, to ensure that respecting and valuing diversity is underpinned in all that we do with our patients and our people.

You can view the video here: Spotlight on AACE's Anti-Racism promises: October - aace.org.uk

 At EEAST we recognise that we can – and must - do better and we are committed to creating a diverse culture.

  • We have already signed-up to the Anti-racism charter and developing an anti-racism strategy, committed to the anti-racism
  • We are encouraging all our people to be active bystanders, so they feel confident and safe to challenge racism or unconscious or conscious bias when they see it.
  • We are developing an Inclusivity Plan, which includes key objectives to help us achieve a diverse culture and workforce, representing the society we serve.
  • We are tracking Ethnic Minority staff who are, recruited, promoted and leave the Trust and initiatives to encourage our Ethnic Minority staff to tell us about their experiences working for EEAST, in order for us to address inequalities in the workplace
  • Attendance is mandatory at all Equality Diversity and Inclusion training.
  • We are supporting this month’s Black History Month motto ‘ITS TIME FOR CHANGE, ACTION NOT WORDS’


The Pledge

AACE Stamping out Racism promises

Published 13th October 2022